Strategy Synthesis: Resolving Strategy Paradoxes to Create Competitive Advantage : Text and Readings

Přední strana obálky
Thomson Learning, 2005 - Počet stran: 469
This is a streamlined version of de Wit and Meyer’s successful text, Strategy: Process, Content, Context. It contains a range of articles with text contextualising the debates around key issues, allowing a wide range of views to be explored within each debate.

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O autorovi (2005)

Bob De Wit is Professor of Strategic Management at the Maastricht School of Management, the Netherlands Ron Meyer is Adjunct Professor of Strategic Management at the Rotterdam School of Management, Erasmus University, the Netherlands

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