Television and Radio |
Vyhledávání v knize
Výsledky 1-3 z 81
Strana 107
... audience to a particular program . There is no formal expression of opinion as in political elections . There are no box - office or circulation figures , as with magazines and theaters . Eager to know what the public reaction to any ...
... audience to a particular program . There is no formal expression of opinion as in political elections . There are no box - office or circulation figures , as with magazines and theaters . Eager to know what the public reaction to any ...
Strana 116
... audience size or program popularity with- out thorough analysis of the rating information . As a result of concern about conflict over rating systems , a number of committees of audience - research specialists have been set up to study ...
... audience size or program popularity with- out thorough analysis of the rating information . As a result of concern about conflict over rating systems , a number of committees of audience - research specialists have been set up to study ...
Strana 118
... audience attracted to the program . 5. Very low program ratings tend to be less reliable as a guide to judging audience size than high program ratings . In low ratings probable errors that may occur through the operations of chance have ...
... audience attracted to the program . 5. Very low program ratings tend to be less reliable as a guide to judging audience size than high program ratings . In low ratings probable errors that may occur through the operations of chance have ...
Obsah
Social Aspects of Broadcasting w | 3 |
The Growth of American Radio | 20 |
The Rise of Television | 42 |
Autorská práva | |
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action actors ad lib advertising agencies American ANNCR announcer ARLENE FRANCIS audience audio broadcast CBS Television close-up color commercial Commission Communications Company control room Courtesy developed director disc jockey discussion drama educational engineer equipment example FADE feature Federal Communications Commission film frequency grams Harvey Kuenn interest interviews kinescope license listening live material ment microphone minutes MURROW narration National Broadcasting Company newscasts operation performance person pick-up picture play presented production radio and television radio drama radio stations records rehearsal responsibility ROOSEVELT scene schedule screen script signal sound effects speaker speech sponsor story studio talent talk tape techniques tele telecast telephone television and radio television programs television stations tion transmitters United viewer voice WOMAN writing York